Seminar Invitation Package

The shortest distance between a mailing and a handshake

With any type of marketing – lead cards, websites, newsletters, networking, seminars – your ultimate goal is to get together with a prospect for a face-to-face meeting. While seminars are the most effective way to get in front of a large group of prospects at once, not every prospect will attend a public seminar – in fact 70% of them will not. (By the same token, many advisors find that seminar marketing is not the right fit for them either.)

How can you get seminar-like results if you don’t do seminars?

How can you effectively market to prospects that won’t attend seminars?

The Appointment Setter™ from Acquire Direct Marketing may be the answer. This simple but effective program drives qualified prospects to make appointments for a free consultation with you in your office – not a restaurant. In return for the opportunity to meet with them you offer an incentive – usually a restaurant gift card. It’s the best solution for landing immediate appointments.

Benefits of using the Appointment Setter™ Program:
• You will attract interested, affluent prospects that may not normally attend public seminars.
• You meet with the prospects in your office – a much better setting than a restaurant for conducting business.
• You can pre-qualify prospects, so you only meet with the ones you want to work with.
• You can ask the prospect bring their basic paperwork (Tax returns, investment statements) and accomplish much of what you would during a traditional first appointment.
• You only have to award the premium to qualified prospects that spend time with you in your office, instead of buying dinner for everyone at a seminar.

Each mailing package includes a custom printed invitation, biography card and gift card voucher; an exclusive tested and proven copyrighted message, and custom-built list of your ideal prospects.